PathFlow Logo PathFlow Contact Us
Menu
Contact Us

Our Work

Navigation systems that make sense to your users. Real projects. Real results.

Information architecture planning workspace with sitemap diagrams
Information Architecture

E-commerce Platform Restructuring

A Hong Kong fashion retailer with 450+ product categories struggled with users bouncing between departments. We conducted a full content audit, reorganized their sitemap into 8 logical hierarchies, and reduced average navigation clicks by 40%. The new structure handles growth to 1,200+ SKUs without user confusion.

Hong Kong, 2023
Mobile phone displaying responsive navigation menu design
Navigation Design

Multi-Channel Banking Portal Navigation

A major Hong Kong bank needed a single navigation system spanning web, mobile, and tablet for their customer portal. We designed a responsive hamburger menu that transforms into tab navigation on tablet, with sticky header for long transaction pages. Tested with 45 local users across three age groups to validate interaction patterns.

18-week implementation, 3 device tiers
Card sorting exercise with physical cards and user research notes
User Validation

Government Services Portal Card Sorting Study

A Hong Kong government department needed to reorganize their citizen-facing services. We ran a 6-week card sorting study with 52 residents across Hong Kong Island, Kowloon, and the New Territories. Their mental models revealed that “by life event” made more sense than “by department.” We implemented breadcrumb trails and scroll-to-top buttons for the resulting deep content hierarchy.

52 participants, 28 service categories validated
Desktop monitor showing breadcrumb navigation and sticky header implementation
Breadcrumb & Scroll

Enterprise Knowledge Base Navigation

A tech company with 8,000+ help articles needed better navigation for their deep content hierarchy. We implemented a three-level breadcrumb system, sticky header with search bar, and smart scroll-to-top button that appears after 3 scrolls. Users reduced time-to-answer by 35% and support ticket volume dropped 22%.

8,000 articles, 12 main categories, 6 months post-launch data

Ready to improve your navigation?

Let’s talk about how better information architecture can guide your users forward.

Get in Touch